Dove Gray The Chic Street Journal.jpg DOVE GRAY  I have to say that there isn’t a prouder moment in life than when you say the word’s, “I’m decorating my new home…”

It’s honestly such a journey branching out and exploring your taste in something other than fashion, and a joy seeing a room come together with the help of your creativity. My home represents my accomplishments in life, and it’s crucial to me that I’m surrounded by serenity the moment I enter the front door of my home. As you’ve seen on Pintrest, (which is my number one source of inspiration when it comes to home decor) the color “Dove Gray” has been a new trend in achieving that “serene & cozy” environment. Contrary to assuming that dark colors are depressing and morbid, I find that grays, blacks, whites, and every shade in between, are so chic and modern.

Here’s some inspiration I found that helped me see gray in a new light…
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To achieve this look, Ralph Lauren Interior Paints has the best shades of soft grays. Explore here


Do you know when to spell grey as gray or vice versa? Here’s a cool trick next time you’re stumped spelling this fab color:

If you’re in England- grEy is spelled with an E.

If you’re in America, grAy is spelled with an A.


Socks with Sneakers Trend

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Compared to the “little-girl-ruffled-socks” with Mary-Jane’s trend, this one is one I can tolerate. If anything, it adds to that whole tomboy look, which in the end, makes any woman exude confidence. So how do you rock this look? Do you do knee high athletic socks, or ankle length? Do you do white, black or grey? If you’re asking yourself these questions, then clearly you’re gathering the balls to rock the whole “Socks with Sneakers Trend.” Question is….can you score a goal with it? 20140715 182033 66033903 Socks with Sneakers Trend

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Quite risqué per say, however, aside from the comfort, I’d love to hear your thoughts on the trend…

Get the Look: Kylie Jenner’s Pinstripe Matching Set by Alexander Wang

There is no denying that Kylie Jenner has been looking incredible lately- Whether she gotten work done or not, one thing is for sure- Her sense of style has morphed into a sexy, grudge-kind-of-chic, and I’m loving it.
20140711 133606 48966390 Get the Look: Kylie Jenners Pinstripe Matching Set by Alexander Wang

-Get the Look: Kylie Jenner | Find out where she was headed in this look-

You can really achieve this looking with any print you want, but if you’re a minimalistic kinda gal like me, the pinstripe is just enough to achieve the “matching-set” trend/look. To avoid looking like you’re wearing pajamas, make sure your hair and make-up is on point, and that you’re wearing a chunky platform sandal/ or boot.

Get the Look: Kylie’s Make-up & Lip Color:

I normally don’t love lip color on my lips, but her matte, rosey-ala-natural shade is one I’ve been digging a lot lately. If you are all wondering what she’s using, it is MAC’s Cremestick Liner
in the color Bruelle. Don’t quote me on it, but it’s pretty darn close. For her eyes, she usually does a very subtle shadow, and focuses on long lashes. I personally love MAC’s 7 Lash because they are long, seperated, and yet still maintain a natural look…

Although everyone has been scrutinizing her for getting cosmetic surgery, no one really knows the power of make-up until they’ve played with it themselves…

What do you think of Kylie’s recent transformation?


White Fashion Photography

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Has anybody else noticed that bloggers lately keep posting photos of this plant on IG? What is the name of this plant?! lol

20140710 210739 76059304 White Fashion Photography 20140710 210821 76101785 White Fashion Photography 20140710 210821 76101937 White Fashion Photography 20140710 210822 76102323 White Fashion Photography 20140710 210822 76102126 White Fashion Photography 20140710 211626 76586379 White Fashion Photography 20140710 211626 76586208 White Fashion Photography 20140710 211658 76618891 White Fashion Photography 20140710 212337 77017875 White Fashion Photography 20140710 212338 77018039 White Fashion Photography 20140710 212338 77018189 White Fashion Photography 20140710 212338 77018328 White Fashion Photography 20140710 212337 77017704 White Fashion Photography 20140710 212340 77020051 White Fashion Photography 20140710 212339 77019387 White Fashion Photography 20140710 212339 77019064 White Fashion Photography 20140710 212339 77019703 White Fashion Photography 20140711 012059 4859677 White Fashion Photography Lately, there has been a HUGE trend in black and white fashion photography on Instagram and Pintrest… and I’m not talking the filter kind of “black and white”…I’m talking about the “minimalistic aesthetic” you get when looking at the photo itself, (i.e.. the photos I choose above).  The photos are primarily bright and white, and focus solely on the outfits rather than the actual blogger. The concept is “less is more”, and most commonly seen with Australian bloggers- Who by the way, have been making a huge impact in fashion with their impeccable street style.

So why is this style trending so rapidly? At first I thought it was because of the actual style itself, but when I took a closer look at my followers, I realized I was wrong.  My OCD is the reason my following has grown…seriously. For all my photos, I like to use a specific filter so that my images maintain a consistent “clean” look and feel.
The way I see is to treat your instagram as your portfolio. For example, when I click on Dylanlex’s account, she uses the same consistency through out all of her photos. So when you click to view her IG profile, everything is cohesive just as it would be if you were to present a marketing plan to a fashion label. Although the human eye loves color, it also loves easy navigation with out getting dizzy staring at a mess of inconsistent photos. There are some IG accounts that I have personally looked at, and left feeling overwhelmed, and unclear about what their “style” really was. Now don’t get me wrong- If you’re using your IG account as a personal one, then by all means- you do you, and disregard this post. However, if you’re a fashion blogger, you should be treating it as a “window” for fashion labels to get a glimpse of what’s expected if you were to collaborate with them.
Tips to keep in mind:
• Each time you upload a photo, don’t just upload a picture because you think it will get you a ton of likes/ followers. Your followers follow you because they like YOUR style. A company wants to collaborate with you, because your style might be exactly what they’ve been looking for. It’s crucial that your style should be clear, and have a strong presence in each photo. Remember, first impressions are everything…

• Try using the same filter for at least 6 photos- That way consistency is present in the first few shoots when someone clicks to view your profile. {Note: Ever since I tried this little trick, I have been gaining 100-130 followers a week!}

• Test yourself. Take a look at your IG profile as a whole. What message are you conveying? What are you trying to accomplish by posting the photos – Is it inspiration? Is it to send followers to your blog? If you could choose a label to work with, why should they collaborate with you? I know it’s easier said than done, but have a friend help- ask them to review it, and tell you what they get from your IG account when they look at it as  whole.

• Use hashtags wisely. Use specific words to describe your photo, and stick to about 5 hashtags/photo. This helps you narrow your followers, and create a niche for yourself. 

• Be YOU. Please do not adapt someone else’s style because they’ve had success with it. Believe in yourself and give yourself the credit you deserve. Last but not least, tag me in your photos if you need an opinion, or a second eye -don’t be shy, I love hearing from you guys!

Xoxo, O

If you loved this collection, make sure you check out the “Minimal Trend Collection

pixel White Fashion Photography